A brand beyond style – minimalistic, authentic, stylish, impactful.
Can you imagine walking around the vibrant and historic city of Porto, Portugal, feeling the energy of the winding streets and granite buildings and experiencing the innovative and progressive spirit of its people? It’s hard not to be captivated by the city’s charm and uniqueness, and it’s also where Wayz, a sneaker brand that embodies authenticity, ethics, and sustainability, was brought to life.
Wayz was founded by Pedro and Daniel, who met in 2017 at a Footwear Design course at the Lisbon School of Design. They bonded over their love for sneakers and set out to create a brand that represented more than style. Their goal was to establish a sneaker brand that was entirely Portuguese, made locally with no middlemen, and produced ethically with minimal environmental impact.
Pedro brings his expertise in Business Management, while Daniel is a Product Design wizard. Together, they created Wayz, the Portuguese sneaker brand that combines their passion for design with sustainability and ethical production values.
Sustainability is a crucial pillar of Wayz, and they use eco-friendly materials like vegetable-tanned leather, recycled polyester, recycled cotton, and rubber. They source all their shoe components locally and produce within a 70 km radius of Porto, significantly reducing their carbon footprint and supporting ethical factories and local producers. Wayz ensures that the workers who make their shoes are treated fairly and work in a safe environment. They are continuously striving for better environmental practices.
Now, let’s dive deeper into the shoes themselves. Wayz offers various models, each representing a unique personality trait or behavior. The Misfit, The Wanderer, The Hedonist, and The Sonder are just a few examples, each with its particular touch, just like the people of Porto. The materials used in these sneakers are of the highest quality and are designed for comfort and style. The shoes are made to last and can withstand the test of time, making them a worthwhile investment.
By choosing Wayz, you are not only making a fashion statement but also contributing to a movement towards more sustainable and ethical fashion, focusing on putting people and the planet first. Wayz is more than just a sneaker brand; it symbolizes a better future for fashion. If you are looking for stylish, eco-friendly, and ethically made sneakers that also support local producers, Wayz is the brand for you.